Keir Starmer’s former pollster, Deborah Mattinson, is set to share Labour’s election-winning strategy with Kamala Harris’s campaign team in Washington this week. The focus was on targeting “squeezed working-class voters” who desired change, a tactic that could potentially help Harris defeat Donald Trump in the upcoming election. Mattinson and Ainsley believe that addressing core issues like housing and job creation could sway undecided middle-class voters in the US, mirroring their success with similar voters in the UK. By identifying and understanding these crucial groups, the collaboration aims to influence key battleground states and shift the electoral balance in Harris’s favor.
The meeting, facilitated by the Progressive Policy Institute, where Ainsley has been working since leaving Starmer’s team, emphasizes the importance of understanding voter concerns and tailoring campaigns to meet their needs. Despite the time constraints of the upcoming election, fine-tuning the strategy based on the success of Labour’s approach could give the Democrats an edge in the race. The concept of “hero voters” may prove to be the key to securing victory for Harris and bridging the gap to success.
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