Top industry leaders gathered at the Reimagine Tourism in Greece conference to discuss the future of Greek tourism. Speakers emphasized the need to innovate amidst challenges and changing trends in the sector.
Yiannis Paraschis, President of SETE, highlighted the importance of sustainable practices and competitiveness in Greek tourism. Other experts discussed specific challenges like seasonality and infrastructure development.
Key insights included the geographical concentration of tourism in Greece, the impact of seasonal employment, and the call for sustainable growth. Industry leaders like Four Seasons Hotels and Sani/Ikos Group shared their investment perspectives and strategies for staffing and development.
The conference also addressed the need for tailored solutions in tourism regulations and spatial planning. Leaders emphasized the unique characteristics of each region and the importance of preserving local landscapes and infrastructure.
The event culminated in a discussion on a new spatial framework for tourism, showcasing the commitment to balance growth with environmental and community needs.