The Federal Government has revealed its strategic plans to generate $100 billion and create over two million jobs annually from Nigeria’s creative economy. Minister of Art, Culture and the Creative Economy, Hannatu Musawa, outlined the government’s eight-point plan at a roundtable in Lagos.
Despite its potential, Nigeria’s creative industry contributes only $5 billion to the economy, with sub-sectors at varying development stages. The industry’s contribution to Nigeria’s GDP is just 1.2%, far behind other African countries. To boost the sector, the ministry has identified 14 key initiatives under four pillars.
These initiatives include technology, infrastructure, international culture promotion, and intellectual property monetization. Plans involve providing creatives with digital tools, launching a distribution initiative, and strengthening infrastructure through public-private partnerships. The ministry also aims to promote Nigerian culture globally and enhance intellectual property protection.
Musawa believes Nigeria’s creative economy can grow by 400% by 2027 with the right initiatives. The ministry has already taken steps towards achieving its goals.
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