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Finns’ financial security at an all-time low compared to other Nordics

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In 2024, financial confidence in Finland has hit an all-time low, as revealed by a survey conducted by Danske Bank. The Financial Peace of Mind Index for Finland dropped to 5.9, widening the gap between Finland and other Nordic countries like Denmark, Norway, and Sweden. The survey highlighted that concerns about meeting basic living expenses are a key factor contributing to this lack of financial peace of mind among Finns.

While other Nordic countries are experiencing a slight improvement in financial confidence, Finns are increasingly worried about their economic situation. The survey period coincided with discussions on public finance adjustments, spending cuts, and tax increases in Finland.

To address this issue, Jens Wiklund, Country Manager for Danske Bank Finland, emphasized the importance of fostering economic activity, supporting entrepreneurship, and creating conditions for investments and new jobs. There is a need for focused economic policies and positive public discourse to restore financial confidence among Finns and bridge the growing gap with their Nordic neighbors.

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