![Boosting Brand Strength: 148 SMEs in Oman Get Platform 1 MD WEB PIC8 10](https://www.muscatdaily.com/wp-content/uploads/2024/05/MD-WEB-PIC8-10-770x578.jpg)
A three-day exhibition supporting small and medium enterprises (SMEs) recently concluded at the Movenpick Hotel Ghala in Muscat. The Gulf Tkatuf Exhibition, organized by Links, specialized in events and exhibitions, was graced by the presence of H H Sayyida Aliya bint Thuwainy al Said and senior officials from both government and private sectors.
Supervised by H H Sayyida Hujaija bint Jaifer al Said, the event aimed to bolster SMEs by providing a platform to promote their products and services, exchange experiences, and establish collaborations for business growth. With 148 Omani projects and participants from Gulf countries, the exhibition highlighted the potential of the local market and offered a free course on the exhibition sector presented by expert Buthaina al Hadrami.
Links focuses on creating unique business opportunities for SMEs and enhancing their brand identity, with a strong emphasis on supporting local business awareness. The exhibition’s success in attracting attention locally and in the Gulf region underscored the importance of such events in nurturing and expanding SME projects.